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Reverie Large Format Display Printing



Reverie is the leading company in customizable mattresses. They celebrate what sleep can do and the healing and healthful effects it has on a person’s life. Reverie intertwines science and comfort to create innovative sleep solutions that increase the quality of anyone’s day. They believe a restful night’s sleep means a more joyful life. Reverie … Continued

Mail Service from United States to Cuba Has Returned



The United States Postal Service is once again transporting mail to the Caribbean Island of Cuba. As a result of the eased tensions between the socialist country and the U.S., mail service was recently resumed after a fifty-year absence. “The U.S. Postal Service is pleased to participate in the historic direct transportation of mail service … Continued

Marketing Tech is Proud to Support United Way Buffalo and Erie County



The United Way of Buffalo and Erie County is very important to the WNY community and one that Marketing Tech is very proud to support. In this photo, the team is all smiles as we were honored that the United Way chose to present us with a thank you plaque for our employee fundraising efforts.

Targeting is the Key to Direct Marketing Success!



Marketing Tech is a marketing services firm with our roots firmly planted in direct mail. In addition to state-of-the-art production facilities here in Buffalo, NY, we also have the tools to help you cleanse and maximize the effectiveness of your existing data, while identifying prospects that share the same characteristics. This is important because the … Continued

Direct Mail: As Important as Ever



No one can deny the role technology has played in changing the way businesses communicate with their customers today. This proliferation of electronic communications has actually enhanced the effectiveness of printed direct mail by reducing competition in your mailbox.  Before you call us crazy, consider the following … The Direct Marketing Association recently reported that direct mail’s … Continued

15 Simple Things to Improve Your Website Design



Marketing Tech is a Buffalo Web Design shop that has been designing, building and maintaining consumer and B2B websites for more than 10 years. We are a marketing services firm with great expertise in direct mail and print, and recent investments in staff and technology have positioned us as the go-to team when it comes … Continued

Postage Rates Have Decreased!



For the first time in 97 years, United States postage rates have decreased. Postage is actually going down! Effective April 10th, postal rates will decrease thanks to a US appeals court ruling. The reason for the decrease is the post office was allowed a substantial increase last January as they argued they lost a large … Continued

Improve Your Marketing Through Better Targeting



When it comes to direct mail, the more precisely you can target your ideal customer, donor or advocate, the better chance you have of not just increasing awareness, but impacting behavior. At Marketing Tech, Buffalo’s Direct Mail Marketing experts, we offer a great deal of targeting ability when acquiring or appending a list for you. … Continued

10 Reasons to Use WordPress for Your Website



Marketing Tech has been a Buffalo Web Design shop for more than a decade. We started as a marketing services firm with expertise in direct mail and print. Today, we are also web experts, and we have developed a specialty in integrating print and online tactics to get you the best results for your marketing … Continued

File Types and Their Uses (Part 2)



Being a Buffalo Printing company for more than a decade, we’ve seen our share of art files – some good, some very bad. When working with a print, video or online designer, you may encounter the need to work with multiple types of files. There are many, but they fit into two categories, bitmap and … Continued

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